Why Add a Blog to BANS

In the last couple of posts I have been talking about integrating our BANS stores with a Wordpress blog. Some of you may be wondering why this is so exciting and important. There are really two reasons for this and both are related to being able to rank better in the search engines, particularly Google.

First, and the the most evident reason is it allows BANS users to build websites that are not cookie cutter copies of every other BANS store out there. By having the ability to add variety to our stores by using a Wordpress template, most of which are free, will change the footprint of the BANS store making it unique.

Secondly, using a blog with your BANS website allows you to easily add unique content in the form of your blog posts. I subscribe to an Online Marketing Blog, and this morning there is an article on the importance of providing information to your visitors that they will want to link to rather than submitting your site to link directories and social networking sites.

You can read the article using the link above, then start adding unique articles to your BANS stores whether you decide to use a blog with your BANS sites or not.

Tags: articles, bans, link directories, social networking, Wordpress